PROJECT OVERVIEW

Miracle Lender website saw a hefty increase in performance from all sources as a result of our digital marketing efforts. After only six months this website has seen a substantial increase in metrics. We expect further increases as we continue to provide services and stay up to date with current SEO practices.

The Stats

in sessions from all sources

19% increase

in users from all sources

64% increase

in average session duration

75% increase

The Business

Miracle Lender

Miracle Lender was established to provide positive solutions for homebuyers at all levels of residential purchases and home refinance.

The Challenges

SEO challenges

Google’s 2021 algorithm update crippled the search engine optimization efforts of many companies. This update changed the way Google crawls websites and prioritized greater user experience. The result for Miracle Lender website was lower search result rankings.

The Caledon Virtual Solution

Caledon Virtual follows algorithmic changes very closely and adapts our client’s websites to meet current standards. We optimized Miracle Lender website according to the new quality signals that Google’s algorithm was looking for and then focused on a series of key on-site optimizations to increase search engine visibility.

The Results

before

after

Custom Website Development

A website is an essential part of marketing, and Miracle Lender knew it would be integral to branding and representing their company in an important way. Our team created a custom website that is easy to use, full of design features including high quality imagery, videos, sliders, animation, and modern design elements that make it stand out to prospective clients.

SEO Friendly Website Setup

Caledon Virtual custom websites are always built to be friendly for SEO marketing services if clients desire to start services immediately after the website build process. Our websites are ready for SEO optimization whenever a client is ready to start the next steps after build. We use a combination of groundbreaking and standard industry practices to ensure you get a website that is custom tailored to your organization. The Miracle Lender website is a great example of this.

Client testimonials

See what our clients are saying about us!

It has been fun to update our website because we received a grant to fund it. I have enjoyed working with Brianna and she has relayed my needs/requests to the team who has responded quickly and with options. Recently I learned we have limits due to the age of our website, which is unfortunate as our awareness is picking up. I don't want it to reflect poorly on us professionally. So I appreciate the partnership to ensure we don't look bad while trying to look good. (if you know what I mean) 🙂 Thank you for your support.

The Caledon Virtual group are the hardest working folks around. Very smart; very organized; very attentive to detail and customer service. They are great folks to work with – particularly when the deadline is looming.

The most valuable aspects of our relationship with Caledon Virtual is their genuine care, concern and efforts to help our association keep in the mainstream of technology as well as building resources that are beneficial to our members. The entire staff is invested in helping MMEA grow, as well as helping to continually move our association forward. MMEA is excited to continue growing our association with the help and guidance of Caledon Virtual!

We have worked with Caledon Virtual on website development and marketing. They have been amazing to work with, promptly responding to questions and providing guidance. Members of the team are friendly and knowledgeable. Caledon has gone above and beyond and we look forward to a long relationship with them!

Caledon came through for us when the heat was on, deftly navigating challenges of design, user interface and a complex retail backend. Their thoughtful suggestions on structure and round-the-clock diligence made them feel more like full-on project partners rather than the ‘hired guns’ so common in today’s web development world.

Caledon Virtual is the perfect partner. They put experts on each of the different parts of my project giving dedicated attention to each facet. They listened to my goals and development needs and then provided insights and guidance to make it even better. CV is a partner that enhances your vision and exceeds your expectations.