Whether you work in B2B or B2C, being irresistible to your customers is important. That doesn’t mean making sure you look like George Clooney (though that doesn’t hurt). It means having a magnetic aura that draws people to you. Make people want to be around you and you’re one step closer to closing that massive … Continued
For the first time since 1999, a new Google logo has been debuted. Don’t worry, it’s still instantly recognizable. We asked our Art Director, Alicia Troesser, to give us her thoughts on the new design.
With 300 million users each month, Instagram one of the most popular social networks. A big frustration for marketers is the inability to use it for traffic and conversions. It’s fantastic for building community and awareness, but with a single clickable link in the profile, it’s been ineffective for driving traffic and/or conversions. However, it … Continued
We love a great ad. They’re creative, grab your attention, and elicit some kind of reaction from you. That is certainly true for this ad from Israel with kids trying dark chocolate for the first time. You have to hand it to them, though. At least these kids were willing to try something new. Many … Continued